BRUSSELS IS AT YOUR DOORSTEP
park-west.be
Park West is a high-end residential building at the corner of one of the biggest park in the European quarter of Brussels.
1
Analysis
2
Creative process
3
Results
ANALYSIS
01
Identity Card
Type
Residential building, 62 high-end units
Target Audience
Expats between 35 and 50 years old, investors.
Project Specificity
It is located at the corner of a famous park in the European quarter of Brussels.
Location
Brussels, Belgium
Services
Visuals, communication, next-gen
PROJECT NAME
FOCUS ON THE LOCATION
Park West is directly referring to its location near the Cinquantenaire Park which is a famous convivial and familial park with a beautiful triumphal arch. It evokes Central Park and a trendy American lifestyle.
STRATEGY
REFERENCE TO A CERTAIN LIFESTYLE
Park West is more than a building. It is a certain lifestyle in a good neighborhood. Its location makes it ideal for an investment.
CREATIVE PROCESS
02
Discover the services
Select service
All
Next gen
Communication
Visuals
Revo
Project Website
Brand Id
Brochure
3D Interior
3D Exterior
Photoshoot
Drone shoot
Landing page
Next gen
Revo
It is the ultimate tool for an immersive dive into the project. Despite the fact that our target is familiar with the digital technology, they aren’t as tech-savvy as millennials, so 3D tour may not be relevant in this case.
Communication
Project Website
Our target will most likely find out about this project on the Internet. So it is the first thing potential customers will see, and it is their primary source of information.
Communication
Brand Id
Park West is elegant and straightforward. It goes along a clean design with elegant font and colors. The logo refers to the arch of the Cinquantenaire park.
Communication
Brochure
Its purpose is to provide detailed information that will help the sales team to close deals.
Visuals
3D Interior
Theses images help your leads see themselves living in
Visuals
3D Exterior
It is essential to allow customers to visualize the building
Visuals
Photoshoot
we selected various spots in the area to illustrate the busy, enjoyable and green environment that matches our target’s lifestyle.
Visuals
Drone shoot
These pictures and videos will be integrated into our 3D visuals for a more authentic and realistic rendering.
Communication
Landing page
It is a unique web page that provides the first pieces of information about the project. It collects potential customers’ data to enable us to contact them later.
RESULTS
03
OUR VISION
Our goal is not to sell you one or two services for no strategic reason. We want to help you sell your property easier and faster based on a solid marketing strategy within your budget. This strategy requires the appropriate combination of tools and services that we can provide.
Xavier
CEO, Drawbotics
Share our story!
Talk to us
We use coockies on this site to enhance your user experience. By continuing to browse this website you are giving your consent for us to set cookies.